01
The challenge
Create a trustworthy digital stage for sensitive stories without falling into wellness clichés or visual noise.
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Case study
Dark to Light
An editorial platform and intimate show built around personal stories, inner transformation, and a cinematic path from shadow to light.
Next.jsEditorial designStorytelling
02
The approach
A restrained dark art direction, a strong editorial hierarchy, and a symbolic light triangle guide visitors toward the show, community, and Ikigai resources.
03
The delivery
A responsive Next.js experience with reusable content sections, clear conversion paths, and a cinematic visual system.
What the work establishes
- 01One coherent editorial universe
- 02Three clearly prioritized visitor paths
- 03Responsive experience from 320px upward